Video Content Marketing Specialist - Hybrid
The University of California, San Diego
About this position
Position Description
The Video Content Marketing Specialist executes digital marketing assets to support UC San Diego Health’s marketing initiatives, aligned with the business needs of the organization. Also provides video support for the CEO office, as needed. Leads video production and collaborates with team members to achieve high-quality marketing assets designed to attract patients to the health system. Manages digital assets to be used across MarCom-owned corporate channels and distributed to external partners. Manages video hosting platforms and maintains production equipment and studio. Captures photography in support of visual marketing initiatives. Ensures deliverables align with brand standards and meet WCAG 2.1 Level AA accessibility requirements.
Qualifications
Seven (7) years of related experience, education/training, OR a Bachelor’s degree in related area plus three (3) years of related experience/training. Related experience: video production and equipment, video editing and studio production setup. Thorough knowledge of the fundamentals of design and user experience, including skill to design in an appealing, lively and relevant way. Thorough understanding of technical language and requirements of the assigned work. Thorough knowledge of content management systems and / or relevant web applications used for web production and organization-specific computer application programs. Thorough skills to create clear, easy-to-navigate, informative, accurate, well-designed, and functional web sites that provide web content consistent with the organization's message and in keeping with management directives and client objectives. Thorough understanding of organization's processes, procedures, and applicable rules and regulations for web communications. Thorough technical skills in computer applications for web production, image handling, publishing and design, illustration, presentation preparation, animation, web interaction, and / or other state-of-the-art web communication capabilities. Thorough interpersonal communication skills. Thorough skills to develop and implement original ideas and correctly identify and effectively solve problems.