Senior Director, Media Relations and Public Affairs
Stanford University
About this position
Position Description
ABOUT THIS ROLE Stanford University seeks a Senior Director, Media Relations and Public Affairs to join the Strategic Communications and Media Relations team within the central University Communications division. Reporting to the Assistant Vice President, Strategic Communications and Media Relations, this role requires a strategic communicator with sophisticated issues management instincts, a track record of building productive relationships with journalists, and the initiative and vision to build something new. This position expands the team's capacity and capabilities across some of Stanford's most complex and consequential communications issues and media engagement, from background conversations to on-the-record spokesmanship. The Senior Director will also design and lead a new press engagement program, bringing journalists to campus for substantive, curated conversations with university leadership and faculty. This position will also develop integrated communications strategies for high-priority university issues across channels. This is a high-visibility role that works closely with senior university leaders, and represents one of the world’s most recognizable research universities to the journalists who shape how the institution is understood by the public. Enthusiasm for and understanding of Stanford's education and research mission, history, and ethos are essential. ABOUT UNIVERSITY COMMUNICATIONS University Communications, part of the Office of External Relations, provides leadership and support for strategic communications programs that advance Stanford's mission. The office is responsible for brand positioning and strategy; issues and reputation management; crisis communications; digital content and top-level web and social media platforms; media relations and news services; executive communications; major publications; and video production. University Communications coordinates with communications professionals across the university and advises senior executive staff on communications strategy. In this role, you will: Media Relations & Spokesperson Serve as a senior on-the-record spokesperson. Represent the university on matters in key beat areas. Examples could include local, state, and federal government and policy affairs; innovation and research policy and security; and admissions and financial aid. Lead background and context conversations. Build and sustain trusted relationships with reporters; conduct background briefings that provide journalists with the context and perspective needed to produce informed coverage. Develop and maintain journalist relationships. Own ongoing relationships with local, state, and national reporters covering higher education, with particular attention to California-based and Bay Area media. Issues Management & Strategic Communications Lead communications strategy on complex issues. Develop and execute integrated communications plans spanning owned and earned channels for high-priority issues in assigned beat areas. Anticipate and manage reputational risk. Monitor and identify emerging issues in beat areas, working proactively to develop response frameworks. Partner with campus offices on issues management. Work closely with key administrative offices and partners to develop communications strategies that are responsive and appropriately timed. Press Engagement Program Design and lead a campus press briefing program. Conceive, launch, and manage a recurring program that brings local, state, and national journalists to Stanford for curated conversations with university leadership and faculty experts, deepening reporters' understanding of the institution and higher ed issues generally. Leadership Preparation & Media Training Prepare and support senior leaders for media engagement. Develop briefing documents, key messages, and Q&A materials for deans, vice provosts, and other university leaders; conduct media training and interview coaching. Staff high-stakes media engagements. Accompany and support university leaders during select media opportunities, including background briefings, editorial meetings, and on-the-record interviews. Collaboration & Coordination Collaborate across University Communications. Work closely with colleagues in media relations, strategic communications, digital communications, and executive communications to ensure integrated, consistent messaging in key beat areas across channels and platforms. Coordinate with school and unit communicators. Engage with communications professionals across Stanford's schools, institutes, and administrative units to align on issues in shared beat areas and ensure the central team has full situational awareness. Perform other duties as assigned. To be successful in this role you will bring: Education & Experience Bachelor's degree and a minimum of 10 years of progressively responsible experience in strategic communications, media relations, public affairs, or journalism; or an equivalent combination of education and experience. Demonstrated experience in a complex, high-profile institution, agency, or news organization. Knowledge, Skills & Abilities Senior spokesperson experience. Proven track record as a confident, credible on-the-record spokesperson on complex and sensitive matters; command of attribution conventions, background briefing protocols, and reporter relationship management. Issues management depth. Sophisticated understanding of how reputational issues develop and escalate; demonstrated ability to develop proactive communications strategies for sensitive issues. Policy and public affairs fluency. Ability to quickly understand and communicate clearly on complex policy issues, including government affairs, labor, research regulation, and higher education policy, and to translate institutional positions into accessible, compelling narratives. Media relationship-building. A demonstrated track record of earning the trust of reporters who cover complex institutions; an existing network of relationships with journalists across beats and platforms is a plus. Strategic communications planning. Experience developing and executing integrated communications strategies across multiple channels and audiences, not limited to media relations. Senior leader partnership. Comfort advising and working alongside presidents, provosts, deans, and senior administrators; ability to provide candid strategic counsel under pressure. Exceptional writing and editing. Ability to produce clear, accurate, and compelling content under deadline, including statements, talking points, Q&As, backgrounders, and web and editorial content. News judgment. Ability to rapidly assess the newsworthiness and institutional implications of fast-moving situations, set priorities, and recommend clear courses of action. Collaborative and cross-functional. Experience working effectively across a decentralized organization with multiple communications stakeholders; ability to build alignment without direct authority. Tools and systems. Familiarity with media databases and monitoring tools such as Muck Rack, Salesforce, or similar platforms. Preferred Experience in strategic communications and media relations at a major research university or comparable institution. Background in journalism, particularly covering higher education, policy, or institutional affairs. Experience building or launching new programs, initiatives, or communications functions. WHY THIS ROLE This is a rare opportunity to join one of the world's leading universities at a moment when institutional communications is vital. You will work on issues of genuine consequence for Stanford, for higher education, and for the public, alongside a talented, committed, and collegial team. The role offers significant scope, engagement with university leadership, and the opportunity to build something new in the media relations program. Stanford is committed to the professional development and long-term growth of its communications staff. The expected pay range for this position is $202,043 – $221,518 per annum. Stanford University provides pay ranges representing its good faith estimate of the salary or hourly wage the university reasonably expects to pay for a position upon hire. The pay offered to a selected candidate will be determined based on factors such as (but not limited to) the scope and responsibilities of the position, the qualifications of the selected candidate, departmental budget availability, internal equity, geographic location and external market pay for comparable jobs. At Stanford University, base pay represents only one aspect of the comprehensive rewards package. The Cardinal at Work website (https://cardinalatwork.stanford.edu/benefits-rewards) provides detailed information on Stanford’s extensive range of benefits and rewards offered to employees. Specifics about the rewards package for this position may be discussed during the hiring process. PHYSICAL REQUIREMENTS*: Constantly perform desk-based computer tasks. Frequently stand/walk, sit, use a telephone, grasp lightly/fine manipulation, speaking. Occasionally grasp forcefully, writing by hand. Rarely sort/file paperwork. * Consistent with its obligations under the law, the University will provide reasonable accommodations to applicants and employees with disabilities. Applicants requiring a reasonable accommodation for any part of the application or hiring process should contact Stanford University Human Resources by submitting a contact form. WORKING CONDITIONS: Occasional work on evenings and weekends. WORK STANDARDS: Interpersonal Skills: Demonstrates the ability to work well with Stanford colleagues and clients and with external organizations. Promote Culture of Safety: Demonstrates commitment to personal responsibility and value for safety; communicates safety concerns; uses and promotes safe behaviors based on training and lessons learned. Subject to and expected to comply with all applicable University policies and procedures, including but not limited to the personnel policies and other policies found in the University’s Administrative Guide, http://adminguide.stanford.edu. The job duties listed are typical examples of work performed by positions in this job classification and are not designed to contain or be interpreted as a comprehensive inventory of all duties, tasks, and responsibilities. Specific duties and responsibilities may vary depending on department or program needs without changing the general nature and scope of the job or level of responsibility. Employees may also perform other duties as assigned. Stanford is an equal employment opportunity and affirmative action employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, protected veteran status, or any other characteristic protected by law. Additional Information Schedule: Full-time Job Code: 4244 Employee Status: Regular Grade: L Requisition ID: 108916 Work Arrangement : Hybrid Eligible
Qualifications
To be successful in this role you will bring: Education & Experience Bachelor's degree and a minimum of 10 years of progressively responsible experience in strategic communications, media relations, public affairs, or journalism; or an equivalent combination of education and experience. Demonstrated experience in a complex, high-profile institution, agency, or news organization. Knowledge, Skills & Abilities Senior spokesperson experience. Proven track record as a confident, credible on-the-record spokesperson on complex and sensitive matters; command of attribution conventions, background briefing protocols, and reporter relationship management. Issues management depth. Sophisticated understanding of how reputational issues develop and escalate; demonstrated ability to develop proactive communications strategies for sensitive issues. Policy and public affairs fluency. Ability to quickly understand and communicate clearly on complex policy issues, including government affairs, labor, research regulation, and higher education policy, and to translate institutional positions into accessible, compelling narratives. Media relationship-building. A demonstrated track record of earning the trust of reporters who cover complex institutions; an existing network of relationships with journalists across beats and platforms is a plus. Strategic communications planning. Experience developing and executing integrated communications strategies across multiple channels and audiences, not limited to media relations. Senior leader partnership. Comfort advising and working alongside presidents, provosts, deans, and senior administrators; ability to provide candid strategic counsel under pressure. Exceptional writing and editing. Ability to produce clear, accurate, and compelling content under deadline, including statements, talking points, Q&As, backgrounders, and web and editorial content. News judgment. Ability to rapidly assess the newsworthiness and institutional implications of fast-moving situations, set priorities, and recommend clear courses of action. Collaborative and cross-functional. Experience working effectively across a decentralized organization with multiple communications stakeholders; ability to build alignment without direct authority. Tools and systems. Familiarity with media databases and monitoring tools such as Muck Rack, Salesforce, or similar platforms. Preferred Experience in strategic communications and media relations at a major research university or comparable institution. Background in journalism, particularly covering higher education, policy, or institutional affairs. Experience building or launching new programs, initiatives, or communications functions. WHY THIS ROLE This is a rare opportunity to join one of the world's leading universities at a moment when institutional communications is vital. You will work on issues of genuine consequence for Stanford, for higher education, and for the public, alongside a talented, committed, and collegial team. The role offers significant scope, engagement with university leadership, and the opportunity to build something new in the media relations program. Stanford is committed to the professional development and long-term growth of its communications staff. The expected pay range for this position is $202,043 – $221,518 per annum. Stanford University provides pay ranges representing its good faith estimate of the salary or hourly wage the university reasonably expects to pay for a position upon hire. The pay offered to a selected candidate will be determined based on factors such as (but not limited to) the scope and responsibilities of the position, the qualifications of the selected candidate, departmental budget availability, internal equity, geographic location and external market pay for comparable jobs. At Stanford University, base pay represents only one aspect of the comprehensive rewards package. The Cardinal at Work website (https://cardinalatwork.stanford.edu/benefits-rewards) provides detailed information on Stanford’s extensive range of benefits and rewards offered to employees. Specifics about the rewards package for this position may be discussed during the hiring process. PHYSICAL REQUIREMENTS*: Constantly perform desk-based computer tasks. Frequently stand/walk, sit, use a telephone, grasp lightly/fine manipulation, speaking. Occasionally grasp forcefully, writing by hand. Rarely sort/file paperwork. * Consistent with its obligations under the law, the University will provide reasonable accommodations to applicants and employees with disabilities. Applicants requiring a reasonable accommodation for any part of the application or hiring process should contact Stanford University Human Resources by submitting a contact form. WORKING CONDITIONS: Occasional work on evenings and weekends. WORK STANDARDS: Interpersonal Skills: Demonstrates the ability to work well with Stanford colleagues and clients and with external organizations. Promote Culture of Safety: Demonstrates commitment to personal responsibility and value for safety; communicates safety concerns; uses and promotes safe behaviors based on training and lessons learned. Subject to and expected to comply with all applicable University policies and procedures, including but not limited to the personnel policies and other policies found in the University’s Administrative Guide, http://adminguide.stanford.edu. The job duties listed are typical examples of work performed by positions in this job classification and are not designed to contain or be interpreted as a comprehensive inventory of all duties, tasks, and responsibilities. Specific duties and responsibilities may vary depending on department or program needs without changing the general nature and scope of the job or level of responsibility. Employees may also perform other duties as assigned. Stanford is an equal employment opportunity and affirmative action employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, protected veteran status, or any other characteristic protected by law.
Application Requirements
Constantly perform desk-based computer tasks. Frequently stand/walk, sit, use a telephone, grasp lightly/fine manipulation, speaking. Occasionally grasp forcefully, writing by hand. Rarely sort/file paperwork. * Consistent with its obligations under the law, the University will provide reasonable accommodations to applicants and employees with disabilities. Applicants requiring a reasonable accommodation for any part of the application or hiring process should contact Stanford University Human Resources by submitting a contact form. Â
Job Location
🔍 Office of External Relations, Stanford, California, United States